| Directory > Computers > Software > Internet > Site Management > Log Analysis > Articles Configure Web Logs in Apache
Explains the nitty-gritty of configuring Apache Weblogs
http://www.sitepoint.com/article/1299
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Measuring the Success of Your Website
Compansion site to book which includes many resources on web metrics and analytics.
http://www.hurolinan.com/book/
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The User Agent Database,
Database of known user-agents on the Internet
http://www.icehousedesigns.com/useragents/
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Website Publisher - Traffic Analysis Primer
Primer on traffic analysis covers types of tracking programs and uses for the information they
provide.
http://www.websitepublisher.net/article/traffic_analysis_primer/
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Insights - Trends: Case Study: Half.com
How half.com handled its search for a Web Analytics solution.
http://ecommerce.internet.com/news/insights/trends/article/0,,10417_1565681,00.html
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Drilling Down
Content focusing on relationship marketing and customer loyalty through database marketing and
interactive metrics. Emphasis on ROI, LTV, RFM and their link together, with a special attention to
modeling, CRM, and database marketing techniques.
http://www.jimnovo.com/
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Web Site Traffic Analysis Information
An "about.com" section to help one understand how to analyze web site log data. Lots of
ads and popups.
http://webdesign.about.com/cs/traffic/
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Counterpane: Log Analysis Resources
Info aimed at detecting intrusions, but also good general "analysis" tips.
http://www.counterpane.com/log-analysis.html
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New Architect: NetIQ WebTrends Reporting Center 5.0, Enterprise Edition
Review of WebTrends, with mention of other tools.
http://www.newarchitectmag.com/documents/s=7733/na1202l/index.html
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Web Analysis Tools in Transition
With big intelligence software vendors moving into their turf, Web analytics companies must evolve
or die.
http://www.baselinemag.com/article2/0,3959,463196,00.asp
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IAB: Metrics and Methodology
The IAB Media Measurement Task Force provides the standards the net uses for measurement.
http://www.iab.net/standards/measurement.asp
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Web Traffic Analysis Could Save Your Site
Kevin Ferguson reports on the problems and importance of Web traffic-analysis tools in this article
for Zdnet.
http://techupdate.zdnet.com/techupdate/stories/main/0,14179,2806111,00.html
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Measuring Web Site Traffic - Computerworld
Describes both do-it-yourself and companies which help analyze site logs.
http://www.computerworld.com/managementtopics/ebusiness/story/0,10801,71989,00.html
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Web Watchers - Computerworld
A roundup of skills, training and salary information for Web data analysts.
http://www.computerworld.com/careertopics/careers/skills/story/0,10801,73527,00.html
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Vital Web Stats... And More
Review by eWeek Labs of two products that provide high-level analysis and reporting but take very
different approaches: WebTrends Reporting Center 5.0 and SiteCatalyst.
http://www.eweek.com/article2/0,3959,493599,00.asp
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Web Site Checkup
Far from moribund, Web analytics offerings provide a wide variety of analysis, reporting
capabilities. eWeek.
http://www.eweek.com/article2/0,3959,485276,00.asp
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LOGML - Log Markup Language
Designed to describe log reports of web servers. Mining web-data that has been collected from web
server logfiles, is not only useful for studying customer choices, but also helps in organizing
web pages. The structure of a web site is represented as a web graph using XGMML.
http://www.cs.rpi.edu/~puninj/LOGML/
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eCommerceBase - Traffic Analysis - Your Fast Track to ROI
2 page article about starting traffic analysis
http://www.ecommercebase.com/article.php/792
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Drilling Down the Customer
By Michele Masterson. Aiming to crack the customer code and translate the browsing and buying
habits of online shoppers into e-commerce dollars, many e-tailers are turning to usage-analysis
software as an alternative to traffic measurement services, such as Media Metrix or
Nielsen//NetRatings.
http://ecommerce.internet.com/news/insights/trends/article/0,,3551_205891,00.html
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Web Analytics Move Across the Enterprise
The web has become a critical online artery for many enterprise business activities, but the
analytics applied to Web-based computing have not kept pace with the real world, multichannel
environment of most companies.
http://www.infoworld.com/articles/fe/xml/01/08/20/010820feedge.xml
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Intelligent Enterprise Magazine: Scalable Systems
A collection of articles about the issues in making huge data warehouses of web and clickstream
data.
http://www.intelligententerprise.com/ports/search_scalable.shtml
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Webmonkey: e-business: Tracking Tutorial
A simplistic guide to web tracking and measurement. Good beginner spot.
http://hotwired.lycos.com/webmonkey/e-business/tracking/tutorials/tutorial2.html
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Who's Been Visiting Your Site
An expanded version, with hyper-links and more background information, of an article about
webserver logs first published in the September 2000 issue Strategic Marketing.
http://www.wynsoft.co.uk/logs/
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Why Webstats are Meaningless
Outlines an argument claiming that WWW access statistics can be worse than meaningless. This
document was originally written in 1995 to explain the statistics at Cranfield University.
http://www.goldmark.org/netrants/webstats/
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Extended Log File Format
W3C's description of the Extended Log File Format. Most flexible of the log formats
http://www.w3.org/TR/WD-logfile.html
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Intelligent Enterprise Magazine - Up Close And Personal
A review of a collection of analysis and personalization tools.
http://www.intelligententerprise.com/000929/feat5.shtml
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Webmonkey: e-business:Tracking
A collection of somewhat basic tracking articles, including cookies, referers, and log tracking.
Some old articles, but still relevant
http://hotwired.lycos.com/webmonkey/e-business/tracking/index.html
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Tracking Users: What Marketers Really Want to Know
Comprehensive overview of web traffic analysis techniques, from log file analysis to real-time
feeds from packet sniffing monitors.
http://www.webtechniques.com/archives/1999/07/greening/
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Web Traffic Analysis Software
This paper reviews the trends in Web traffic analysis and presents marketing research. It concludes
with recommended review criteria for evaluating tools within each market segment.
http://www.businesswire.com/emk/mwave3.htm
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Customising Your Logfiles
Tutorial from: Apache Week
http://www.apacheweek.com/features/logfiles
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There's Gold in Them There Log Files!
Using your Web server log files to direct your traffic building efforts and measure your success.
http://wdvl.com/Internet/Management/
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Intelligent Enterprise Magazine: Data Webhouse
Collection of articles by Richard Kimball, father of data warehousing, about making a
web-data-based data warehouse.
http://www.intelligententerprise.com/ports/search_webhouse.shtml
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